Masai was established in 1992 by two siblings in Copenhagen. We cherish our Danish heritage and our Danishness is rooted in the way we design, our view on life and the world around us. We are open-minded and have an inclusive approach to fashion which means we are inspired by real women of all cultures, ages and body types.
We design thoughtful, long lasting collections with artistic influences, and our signature shapes are designed with movement, comfort and a flattering effortless look. We communicate thoughtfulness as a way of life being engaged and passionate, but also as a way of operating our business when it comes to design and production of our collections.
We want to present the story of lives lived by real women – women of character.